Find regional market potential with the help of our 2021 purchasing power data for Germany, Austria and Seitzerland – available as the entire study or an data extract for your desired regions.View More
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GfK Purchasing Power reveals the regional distribution of the population's disposable income.
GfK Demographics provides detailed demographic information on the population.
GfK Retail Centrality is an indicator of the retail attractiveness of a given city.
GfK Purchasing Power for Retail Product Lines provides a detailed breakdown of consumer potential for several product lines.
Watch the recording of our webinar “New features in RegioGraph 2021” to find out about the new features and most important applications of our geomarketing software.
Read our white paper to discover which factors make a location successful, what kind of data supports location decision-making and which planning methods are most effective.
Find out how our geomarketing software RegioGraph allows Martlets to identify relevant areas and develop strategies to deliver its health care services where they are most needed.
Our comprehensive evaluation of 32 European countries includes analyses of numerous retail benchmarks, including purchasing Power, retail turnover and the retail turnover share of private consumption, among others.