Geomarketing software for geographic analyses

RegioGraph is an award-winning geomarketing software that allows you to visualize and analyze your company data directly on digital maps. In combination with the included GfK purchasing power data, you can use RegioGraph to display your customer distribution, evaluate your sales structure and discover untapped market potential. The new RegioGraph TeamConnect add-on lets you share results online with colleagues, leading to more streamlined communication and decision-making.


The right version for every need: Select from among three RegioGraph software versions: Analysis, Planning and Strategy. The RegioGraph TeamConnect add-on is available for all versions. Watch our comparison of software versions to determine which is best for your needs. We additionally offer RegioGraph LocationAdvice, a browser-based online application that allows you to carry out location analyses when traveling or in the field.

Current versions

For sales, marketing, controlling and expansion planning

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RegioGraph Analysis

RegioGraph Analysis offers detailed regional and market analyses in marketing, controlling and market research.

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RegioGraph Planning

Planning additionally includes intelligent tools for sales territory planning, street-level customer analysis and optimization.

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RegioGraph Strategy

Strategy additionally provides location and expansion planners with powerful location assessment tools.

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RegioGraph Trainings

Become a RegioGraph professional in no time with a group course, quick-start course or one of our deep-dive courses.

RegioGraph Team Connect

RegioGraph TeamConnect

Share results online to keep everyone informed

Marketing, sales and expansion endeavors pose a common challenge: You and your team need an overview of your diverse company data and a means of quickly making sense of it. You also need to collaborate with colleagues and build the consensus required to implement required changes. That’s where RegioGraph TeamConnect comes in. This new enhancement to our geomarketing software allows you to work with your data on digital maps and then share the results online with your team.


RegioGraph LocationAdvice

Analyze locations online & share insights with your team

RegioGraph LocationAdvice is an online-based geomarketing software that allows you to carry out professional analyses of locations and their surroundings directly on digital maps. Access your company data from various end devices while on the go and use the integrated GfK data on potential to comprehensively evaluate your locations. Your data is stored on your own company server to ensure privacy.


RegioGraph LocationAdvice

RegioGraph videos

Get insights into the software

Watch our videos to learn more about the user interface, applications as well as new features of RegioGraph 2020. Watch our comparison of software versions to determine which is best for your needs.



These are the highlights

of RegioGraph 2023


Subdivide your areas into weekday territories

Sales territories can be divided into weekday areas. This allows you to plan your customer visits even more efficiently.


Create connected locations planning

Branch customer visits are assigned to a network center – across regional boundaries. See at a glance how many visits should be planned in the network.


Creation of an activity log

Sales territory planning takes place automatically in a new layer with a new area structure and is stored in the log file, so you can track your work steps at any time.


Calculate drive-time zones within area boundaries

Drive-time zones are optimally calculated through area limitations. This way you can see exactly how far the employee can drive and achieve maximum accessibility in the area.

Do you have questions?

Carsten Buchart

+49 911 395 2625