Purchasing Power Data

Items 1-10 of 17

Page
  • 5
  • 10
  • 15
  • 20
  • 25
  • All
  • Position
  • Product Name
  • Price
View as List Grid
  1. Purchasing Power for Holiday Travel

    GfK Purchasing Power for Holiday Travel reveals the regional sales potential for various private holiday travel in general as well as specific types of travel, such as city trips and sea cruises.

  2. Purchasing Power for Retail Product Lines International

    GfK Purchasing Power for Retail Product Lines provides a detailed breakdown of consumer potential for several product lines. The data reveals the composite, region-specific demand in both the food and non-food segments.

  3. Purchasing Power for Organics

    GfK Purchasing Power for Organics reveals the disposable income available for organic products. As such, the dataset provides a detailed indication of the locations of consumers interested in these products.

  4. Purchasing Power for Retail Product Lines Germany

    GfK Purchasing Power for Retail Product Lines provides a detailed breakdown of consumer potential for 17 product lines. The data reveals the composite, region-specific demand in both the food and non-food segments in Germany.

  5. OTC Purchasing Power

    GfK OTC (over-the-counter) Purchasing Power reveals the disposable income available for non-prescription health-care products sold at drugstores. The dataset encompasses the typical self-medication product lines. This includes both drugstore-exclusive medicinal products as well as non-medicinal products, such as supplements, drugstore cosmetics and sunscreen items.

  6. Retail Purchasing Power

    GfK Retail Purchasing Power refers to the portion of general purchasing power available for retail spending. The data reveals the composite demand potential for brick-and-mortar, online and mail-order retail for a given region. The purchasing power figures refer to consumers' places of residence rather than points of sale.

  7. Purchasing Power

    GfK Purchasing Power is the acknowledged benchmark for assessing consumer potential and reveals the regional distribution of the population's disposable income. GfK Purchasing Power and GfK Population and Households are delivered as a combined dataset for the country you select.

     

    Upon request, this dataset is available for Germany down to the level of street segments to support microgeographic analyses.

  8. Purchasing Power for New and Used Automobiles

    GfK Purchasing Power for New and Used Automobiles reveals the amount and regional distribution of the population’s disposable income for this automotive segment.

  9. Purchasing Power for New Automobiles

    GfK Purchasing Power for New Automobiles reveals the amount and regional distribution of the population’s disposable income for this automotive segment.

  10. Purchasing Power for Used Automobiles

    GfK Purchasing Power for Used Automobiles reveals the amount and regional distribution of the population’s disposable income for this automotive segment.