Purchasing Power for Retail Product Lines

GfK Purchasing Power for Product Lines provides a detailed breakdown of consumer potential for 17 product groups and approximately 60 individual product lines in Germany (in the case of other European countries, a less detailed breakdown is available). The data reveals the composite, region-specific demand in both the food and non-food segments.

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  1. Purchasing Power for Retail Product Lines Germany

    GfK Purchasing Power for Retail Product Lines provides a detailed breakdown of consumer potential for 17 product lines. The data reveals the composite, region-specific demand in both the food and non-food segments in Germany.

  2. Purchasing Power for Retail Product Lines International

    GfK Purchasing Power for Retail Product Lines provides a detailed breakdown of consumer potential for several product lines. The data reveals the composite, region-specific demand in both the food and non-food segments.

  3. Purchasing Power for Retail Product Lines Food

    GfK Purchasing Power for Product Lines in the food segment reveals the demand potential in a given region for food-related brick-and-mortar retail as well as mail-order retail for approximately 25 product lines.

  4. Purchasing Power for Retail Product Lines Non-Food

    GfK Purchasing Power for Product Lines in the non-food segment reveals the demand potential in a given region for non food-related brick-and-mortar retail as well as mail-order retail for approximately 40 product lines.

  5. Online Purchasing Power for Retail Product Lines

    Interested in obtaining purchasing power data just for specific product groups? Or finding out the regional distribution of product-line purchasing power for online retail? Select from the 17 main product groups available for Germany.

  6. Brick-and-mortar Purchasing Power for Retail Product Lines

    Interested in obtaining purchasing power data just for specific product groups? Or finding out the regional distribution of product-line purchasing power for brick-and-mortar retail? Select from the 17 main product groups available for Germany.