Retail Turnover
NIQ Retail Turnover reveals the regional distribution of brick-and-mortar retail turnover. In contrast to NIQ Retail Purchasing Power, which is calculated at customers' places of residence, NIQ Retail Turnover is calculated at the locations at which sales are made. Upon request, we also offer this data on turnover potential in brick-and-mortar retail for specific product groups, such as clothing, furniture, and consumer electronics.