Visitor Frequencies
NIQ Visitor Frequencies show in aggregated and anonymized form how many and which people visited a specific location at a specific time. Unlike other frequency measurements – such as frequency data models or telecommunications provider-based counts – NIQ Visitor Frequencies are based on highly accurate, GPS-based app measurements, allowing visitors to be assigned to locations / sites with an accuracy of up to 10m.
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The dataset provides you with the following information for all available districts in the selected municipalities:
- inhabitants
- households
- average number of visits per weekday
- average development of visits per weekday compared to the previous year
